HDTVs are great for watching football, but to florists, they can also serve as a powerful to impress a bride! For Floral Management Plugged In July 2014, we explore leveraging HDTVs from the florist marketing perspective such as how florists can use it to project photos and video of event party and wedding work and how to do so using an AppleTV to wirelessly project it from their iPad or Mac. We also decipher all the jargon to discern the array of choices in HDTV sets and share info of the new “smart” features that allow HDTVs to connect to the Internet and local wireless network.
About The Author
husband, father, writer, technologist, organic farmer, golfer, artist, skier, scout leader, fisherman, patron of the arts, foodie, traveler, great friend, pianist, aquaponics grower, beekeeper, lumberjack, sailor, gadget hound, ballroom dancer, handyman
December 16, 2014
April 26, 2015
April 27, 2016
Hello! I'm Renato and serve as lead educator for new technology, business and consumer trends, and digital marketing strategy at the Floriology Institute. This is one of my primary roles as the Vice President of Digital Strategy and Education at BloomNet, a premier florist services company. Prior, I served the as Chief Information Officer (CIO) for the Society of American Florists (SAF), the floral industry's trade organization.
I evangelize technology benefits and best practices through a regular column in Floriology magazine, presentations at floral industry events, share insights on social media and chat (yes, on the phone) with BloomNet members to help solve their challenges.
I served as an active volunteer for the American Society of Association Executives (ASAE) where I chaired the ASAE Technology Council, was a founding member of the Young Professionals Committee and continue to be active as a Diversity Executive Leadership Scholar (DELP).