2008 was a lean year for associations which of course reflected the economic downturn in the U.S., so 2009 was a time where associations did their best of tighten their belts. My friend Wes Trochlil of Effective Database Management and I decided to develop a session on how associations could do this with a program at the 2009 ASAE Annual Meeting called Leveraging Your Existing Technology for Greater Success. We invited our mutual friend C. David Gammel, CAE, of High Context Consulting, LLC to present with us.
About The Author
husband, father, writer, technologist, organic farmer, golfer, artist, skier, scout leader, fisherman, patron of the arts, foodie, traveler, great friend, pianist, aquaponics grower, beekeeper, lumberjack, sailor, gadget hound, ballroom dancer, handyman
August 9, 2014
January 28, 2009
October 15, 2015
December 13, 2010
Hello! I'm Renato and serve as lead educator for new technology, business and consumer trends, and digital marketing strategy at the Floriology Institute. This is one of my primary roles as the Vice President of Digital Strategy and Education at BloomNet, a premier florist services company. Prior, I served the as Chief Information Officer (CIO) for the Society of American Florists (SAF), the floral industry's trade organization.
I evangelize technology benefits and best practices through a regular column in Floriology magazine, presentations at floral industry events, share insights on social media and chat (yes, on the phone) with BloomNet members to help solve their challenges.
I served as an active volunteer for the American Society of Association Executives (ASAE) where I chaired the ASAE Technology Council, was a founding member of the Young Professionals Committee and continue to be active as a Diversity Executive Leadership Scholar (DELP).